Her parents, both Jewish immigrants from Poland, were named Jacob and Ida Mosko. Ruth Handler suggested that he start doing this commercially and they began a furniture business. Ruth Handler (née Mosko) was an inventor and businesswoman, famous for being one of the founding members of the toy giant Mattel Inc. and for inventing the most famous doll in the world, namely Barbie. Ruth Handler claimed her daughter Barbara, who was becoming a pre-teen, played with paper dolls by pretending they were adults. In 1974 the Handlers were fo… For example, Mattel was looking for an original way to promote one of its first toys, a plastic machine gun. 9. The film will chronicle the life of Handler as she founded Mattel in 1945 and created the now-iconic Barbie doll, named after her daughter Barbara, in 1959. The Handlers slowly became less involved in business, especially after she was diagnosed with breast cancer in 1970. She was born on 4 November 1916 in Denver to an immigrant Jewish family, and married her high school friend Elliot Handler in 1938. You may have heard of Ms. Handler?s most famous invention… a little doll known as Barbie. Gerber portrays the tough as nails Handler also as a vulnerable and at times insecure woman. The Ken doll was named after Ruth's son and was introduced two years after Barbie in 1961. Handler, Ruth (1916-) Mattel, Inc. Overview. Ruth Handler, Inventor of Barbie Doll, Dies at 85 Sunday April 28, 2002 By ELAINE WOO, TIMES STAFF WRITER Ruth Handler, the entrepreneur and marketing genius who co-founded Mattel and created the Barbie doll, one of the world's most enduring and popular toys, died Saturday. The advertisement campaign was Elliot’s brainchild and it was this that brought about the success of Barbie and subsequently, immense wealth and fame to the Handlers. “Dream Doll,” a biopic based on Barbie Doll inventor Ruth Handler, is in development with Bron Studios, Rita Wilson and Rare Bird Films, Variety has learned exclusively. Ruth Marianna Handler (née Mosko; November 4, 1916 – April 27, 2002) was an American businesswoman and inventor. Under Gerber's pen, Ruth Handler becomes someone more than just a name once linked to scandal. Barbie was introduced to the world at the American Toy Fair in New York City. In 1978, Handler was charged with fraud and false reporting to the Securities and Exchange Commission. barbie was created by ruth handler — INVENTOR, WIFE, MOTHER. Died: April 27, 2002. Handler went on to found a company, Ruthton Corp., formed by her and Peyton Massey, which manufactured a more realistic version of a woman's breast, called "Nearly Me". Later, they began using scraps from the manufacturing process to make dollhouse furniture. The reader is treated to not only a chronological biography of her inventor but also an emotional history as well. They set up a small business, with Ruth handling the sales aspect of the business and Elliot handling the manufacturing. Ruth Handler worked as the sales force for the new business, landing contracts with Douglas Aircraft Company and others. One of Ruth Handler’s rare qualities was her visionary ability to anticipate. The idea of creating the iconic “Barbie” doll came to Ruth Handler when she observed her daughter Barbara playing with paper dolls. In 1974, Handler resigned from Mattel after investigations of producing fraudulent financial reports. Mattel introduced the talking Chatty Cathy doll in 1960. While watching her daughter play with paper dolls, Ruth Handler noticed that she and her friends … Ruth Handler died during surgery for colon cancer in 2002 at the age of 85. She wanted to produce a three-dimensional plastic "paper doll" with an adult body and a wardrobe of fabric clothing, but her husband and Mr. Matson thought parents would not buy their children a doll with a voluptuous figure. Ruth Marianna Handler (née Mosko; November 4, 1916 – April 27, 2002) was an American businesswoman and inventor. Basil Isaac Hirschowitz (29 May 1925 – 19 January 2013) was an academic gastroenterologist from the University of Alabama at Birmingham (UA... Francis Conrad Osborn Sr. (Dec. 10, 1856–May 25, 1927) was a teacher, businessman and inventor. Nov 4, 1916. Co-founder and inventor of the Barbie Doll, displays the special 40th Anniversary Barbie at a press conference 07 February... Ruth Handler modeling prosthetic bra she created for mastectomy patients. Ruth Handler was the mastermind behind the creation, marketing, and sales of the Barbie doll, first sold in 1959. Handler was born Ruth Marianna Mosko on November 4, 1916, in Denver, Colorado. Once home, she reworked the design of the doll and named her Barbie after the Handlers' daughter, Barbara. Barbie Doll Invention. Nov 4, 1916. Ruth Handler, inventor of the Barbie doll and co-founder of Mattel, died April 27, 2002, but her most famous creation continues to evolve. Using the scraps from frame manufacturing, Mattel began to produce dollhouse furniture – a move that was more profitable than they had anticipated. Known for her marketing innovations Ruth was also responsible for the invention of prosthetic breast business, which she took up as an initiative to eradicate the taboo stuck with such diseases. 1994. “Funny, you don’t look Jewish,” is a phrase that could have been invented specifically for Barbie. Denver, Col, USA. The company's first big-seller was the "Uke-a-doodle", a toy ukulele. Her parents were Jacob and... Mattel. Her father was a blacksmith who deserted the Russian army. In Biography. She named this doll “Barbie” after her daughter Barbara’s nickname. Handler would later refer to herself as "Barbie's mom." Ruth Handler . While toys has previously been marketed to parents, who chose them for their offspring, Ruth had the idea of speaking directly to the end users, as such. The TV commercials for the Barbie doll paid off and Barbie rocketed Mattel and the Handlers to fame and fortune. Ruth Handler, who cofounded Mattel with her husband, Elliot, spearheaded the introduction of the doll. Barbie, in full Barbara Millicent Roberts, an 11-inch- (29-cm-) tall plastic doll with the figure of an adult woman that was introduced on March 9, 1959, by Mattel, Inc., a southern California toy company. Ruth and her husband started Mattel in a Los Angeles garage The grown-up doll was partly inspired by Blonde Lilli, a German-made doll Ruth Handler had come across during a trip in Switzerland Born Ruth Mosko, she was the youngest of 10 children of Polish immigrants who settled in Denver. Handler was the president of this toy manufacturing company. Ruth Handler, Mattel Inc. The Ken doll was named after Handler's son and was introduced two years after Barbie debuted. Barbie's job was teenage fashion doll. Thus, the company’s focus was shifted entirely to toy production. Ruth Handler, co-founder of Mattel, observed her daughter Barbara playing with paper dolls for hours. She had a modified radical mastectomy, which was often used at the time to combat the disease, and because of difficulties in finding a good breast prosthesis, she decided to make her own. Subsequently, they would add a boyfriend for Barbie named Ken, after the Handlers' son, and many other "friends and family" to Barbie's world. Along with co-founding the renowned toy company Mattel, woman inventor Ruth Handler also designed the doll that would become an American cultural icon. There is little sentimentality here. In 1959, Ruth Handler created the Barbie doll. Perhaps one of the most famous toys in American history, the Barbie doll is … mytalkshowheroes - youtube - 0450 EYE TO EYE. A year after the formation of Mattel Inc., Matt sold his share of the business to the Handlers. Ruth Handler changed the face of the toy industry with her creative inventions and showed the world what a dynamic business is like. She served as the president of the toy manufacturer Mattel Inc., and is best remembered for having invented the Barbie doll, although the doll's design was created by missile engineer-turned-toy designer Jack Ryan. Then, in 1959, the first Barbie doll-named after Ruth's daughter-made its debut at New York Toy Fair. Handler was one of the first women to run a Fortune 500 company. The success of Barbie led Mattel Inc. to become a Fortune 500 company and production of Barbie was expanded overseas, including a wholly-owned subsidiary, Mattel S.A. in Switzerland. Barbie has evolved with the times, including her clothes, hairstyles, cars and careers. Ruth Handler holds credit for creating the Barbie doll, which debuted in 1959. When Mattel co-founder Ruth Handler first proposed that the company make a grown-up doll, the marketing staff at Mattel balked at the idea. In Biography. The name of the newfound company was “Mattel” – formed by combining the two names of Matt and Elliot. While the Handler family was vacationing in Europe, Ruth Handler saw the German Bild Lilli doll (which was not a children's toy, but rather an adult gag gift) in a Swiss shop and brought it home. She personally fitted one for the then first lady, Betty Ford. She blamed her illness for making her "unfocused" on her business. Ruth Marianna (Mosko) Handler. Ruth Handler – Inventor of the Barbie® Doll Mattel’s flagship toy, Barbie®, was the brainchild of Ruth Handler, a mom who love to watch her daughter play with paper dolls. 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